As technologies advance and media platforms proliferate, attorneys must be
able to guide clients across the multimedia landscape, helping them to avoid
pitfalls while maximizing the value of intellectual property. Scott on
Multimedia Law, Third Edition is the one completely current resource
that can take you from start to finish throughout the complex multimedia arena.
Based on years of professional experience, the author combines reliable
analysis of the substantive law with practical, how-to advice, including
insightful discussions of key topics and analysis of various trends and
practices in multimedia law. The new and updated Scott on Multimedia
Law, Third Edition immediately enables you to:
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Fully account for every intellectual property dimension of multimedia law,
including: trademark, copyright, moral rights, international aspects, patents,
trade names and trade secrets
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Provide reliable advice on the licensing of every type of content, including
video, videogames, text, still images, digital images, music, performance, and
more
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Follow all the necessary steps to clear rights
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Enter into effective agreements with vendors and distribution partners
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Anticipate the relevance of tort, privacy, and publicity law in order to
prevent third party claims from interfering with the commercialization of your
client’s products
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Draft effective employment, development, and distribution agreements
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Work competently with guilds, unions, and trade associations—including the
writers’ guild, directors’ guild, and animators’ guild
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And more
Scott on Multimedia Law, Third Edition includes more than 60
forms covering numerous transactions across a wide variety of media. The
accompanying CD-ROM contains electronic versions of the forms, making it
simple to use or adapt them for your own practice. This highly practical
addition enables you to immediately support the widest variety of client
needs—and save time throughout all stages of bringing multimedia products to
market.